March 3, 2020 – Super Tuesday Edition
As we make the quick pivot from this past weekend’s [...]
FEBRUARY 25, 2020
FEBRUARY 25, 2020 Thanks for taking the time to check [...]
Comscore And TargetSmart Partner To Deliver Enhanced Political Segmentation For Advertisers
Campaigns and political advertising agencies to benefit from new customized [...]
Why We Need Meaningful Digital Ad Regulation
The following op-ed was published in Campaigns and Elections on [...]
Research shows Latinx voters want ads in Spanish, bolstering the case for more spending
For campaigns looking to gain an edge with Hispanic voters, [...]
TargetSmart/Telemundo Station Group Study “Effects of Spanish-language Political TV Advertising on Latinx Voter Turnout 2012 to 2018”
Key Precinct-Level Analysis Takeaways: Precinct-level turnout analysis suggests that [...]
New TargetSmart/Telemundo Station Group Analysis Finds Spanish-Language Political TV Ads Greatly Increase Latinx Voter Turnout
A $1 Million Increase in Spanish TV Advertising Spending Predicts [...]
NJ 2019 General Election Early/Absentee Vote Report
About This Data In order to make the 2019 [...]
Virginia Early Vote: Young, Suburban Voters Increasing Early Vote
All eyes turn to Virginia ahead of its statewide [...]
TargetSmart Launches Early Vote Dashboard for NJ Election
Early Vote Data to be Updated in Live-Time Washington, D.C. [...]
