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Q&A: Talking Political Targeting With TargetSmart
By Amy Bornong Equativ With just a few weeks left in the 2024 political campaign season, there’s still time to get your key messages out to voters. To ensure you’re making the most of your ad spend in the limited window of time left to campaign, it’s important to focus on your targeting strategy. One of the partners we’re connected with for political [...]
Q&A: Talking Political Targeting With TargetSmart
With just a few weeks left in the 2024 political campaign season, there’s still time to get your key messages out to voters. To ensure you’re making the most of your ad spend in the limited window of time left to campaign, it’s important to focus on your targeting strategy. One of the partners we’re connected with for political targeting is TargetSmart, [...]
A Quick Note on Early Vote Data Ahead of TargetEarly Rollout for 2024 Election
Hi folks, We’re still 38 days from Election Day, but ballots are already hitting mailboxes in several states. As those ballots start to be returned over the next few days, we’ll get our first glimpse of what the 2024 electorate looks like. Next week, we’ll be rolling out the 2024 version of TargetEarly—our industry-leading tool that helps everyone analyze [...]
A Quick Note on Early Vote Data Ahead of TargetEarly Rollout for 2024 Election (Liv)
Hi folks, We’re still 38 days from Election Day, but ballots are already hitting mailboxes in several states. As those ballots start to be returned over the next few days, we’ll get our first glimpse of what the 2024 electorate looks like. Next week, we’ll be rolling out the 2024 version of TargetEarly—our industry-leading tool that helps everyone analyze [...]
A Quick Note on Early Vote Data Ahead of TargetEarly Rollout for 2024 Election (SKDK)
Hi folks, We’re still 38 days from Election Day, and ballots are already in the mail in several states. As ballots start to be returned in the coming days, we’ll have our first hard data on the composition of the electorate in 2024. Next week, TargetSmart will release our 2024 version of TargetEarly - our industry leading tool that [...]
Hispanic Voter Registration Surges After Harris Becomes Nominee
Over the last several weeks, using the TargetSmart Voter Registration Dashboard, we have shown you how Vice President Harris’ ascension to the top of the Democratic ticket has fundamentally changed the dynamics of this year’s election. In honor of Hispanic Heritage Month, we’re going to do a deep dive on voter registration trends among one of the country’s most [...]
