INSIGHTS
Analysis
INSIGHTS
Analysis
ANALYSIS
As the dust continues to settle from the election and the turnout data comes in the door, we’re beginning to see the trends that delivered President-elect Trump a second term. And despite what Republicans might want you to believe, this election was actually what we told you it was going to be: a very close race that was decided [...]
While the results of the election were not what many of us were hoping for, we knew all along that it was going to be a super close race and would come down to who turned out on Election Day. And now, with the full individual turnout data in from battleground Georgia (hat tip to their Election officials for [...]
We’ve been bringing you the latest early vote analysis for the last several weeks thanks to our industry leading early vote tool, TargetEarly. But now, as we head into the last few days of the campaign, I thought it would be a good time to revisit our analysis from over the summer on The Harris Effect, where we saw [...]
We’ve been bringing you the latest early vote analysis for the last several weeks thanks to our industry leading early vote tool, TargetEarly. But now, as we head into the last few days of the campaign, I thought it would be a good time to revisit our analysis from over the summer on The Harris Effect, where we saw [...]
The upcoming presidential election will be very competitive and is likely to be determined by just thousands of votes across the battleground states. As such, the Biden and Trump campaigns are doubling down on efforts to win any votes that are up for grabs. One such pivotal segment of the U.S. electorate are double negative voters (also known as [...]
In recent election cycles, there has been significant discussion surrounding the diminishing segment of the American electorate considered persuadable – voters whose decisions a well-executed presidential campaign could potentially sway. Is this group of voters steadily shrinking? Do the majority of voters solidify their preferences well in advance of casting their ballots? Now that President Biden is the presumptive [...]
