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Insights – Analysis2023-02-25T19:42:52+00:00

INSIGHTS

Analysis

Understand the Numbers

INSIGHTS

Analysis

Understand the numbers

ANALYSIS

American Elections Are About Abortion Now

November 10, 2023|

TARA Group CEO and TargetSmart Senior Advisor Tom Bonier wrote a guest essay for the New York Times on the growing saliency of abortion rights and the impact the issue will have on the 2024 elections.  You can read the full piece here – a few key excerpts are below:  With two election cycles after the decision in Dobbs [...]

TargetSmart Unveils TargetEarly Ahead of Critical Virginia Elections

October 26, 2023|

Early vote tool also features data from New Jersey, Mississippi, and Kentucky Hi all, In less than a couple of weeks, voters in Virginia will head to the polls and cast their ballots in a critical off-year election. Money has poured into the state from both Democrats and Republicans as control of the General Assembly hangs in the balance. [...]

What we learned in Ohio: Lasting Impact of Dobbs Decision

August 9, 2023|

By Tom Bonier, CEO Heading into yesterday’s special election in the Buckeye state, many questioned if the abortion issue still wielded the political power it has over the past year - in Kansas, Michigan, Wisconsin - and other states where abortion rights were under attack. Some argued that Democrats have focused too much on abortion rights and the issue lacked [...]

The Red Mirage: Senate Races

March 1, 2023|

In the days leading up to the November midterms, pundits on both sides of the aisle were predicting a tough night for Democrats. We now know that the conventional wisdom was just wrong. But why?  Pundits - and strategists - believed the hype, downplaying Democrats’ electoral chances largely based on three falses premises: Democrats couldn’t break the historic trend. [...]

The TargetSmart Voter Registration Dashboard

September 20, 2022|

TargetSmart is proud to have built a first-of-its kind dashboard that gives you the most up-to-date voter registration data at your fingertips. This dashboard includes voter registration data from the 2018, 2020, and 2022 election cycles, allowing you to compare what we are currently seeing with past election cycles. It is updated twice a week and includes a wealth [...]

COVID’s Impact on Voter Registration: Raw Numbers & Registration Gap Analysis

June 26, 2020|

The pandemic will have had a profound impact on this year’s election. TargetSmart is committed to studying how the pandemic has impacted voters’ views on voting and we are keeping a close eye on how it is affecting the electorate more broadly. Earlier this year, we saw a significant voter registration surge compared to the same time in the 2016 cycle. As the pandemic [...]

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