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Insights – Analysis2023-02-25T19:42:52+00:00

INSIGHTS

Analysis

Understand the Numbers

INSIGHTS

Analysis

Understand the numbers

ANALYSIS

The Red Mirage: Senate Races

March 1, 2023|

In the days leading up to the November midterms, pundits on both sides of the aisle were predicting a tough night for Democrats. We now know that the conventional wisdom was just wrong. But why?  Pundits - and strategists - believed the hype, downplaying Democrats’ electoral chances largely based on three falses premises: Democrats couldn’t break the historic trend. [...]

The TargetSmart Voter Registration Dashboard

September 20, 2022|

TargetSmart is proud to have built a first-of-its kind dashboard that gives you the most up-to-date voter registration data at your fingertips. This dashboard includes voter registration data from the 2018, 2020, and 2022 election cycles, allowing you to compare what we are currently seeing with past election cycles. It is updated twice a week and includes a wealth [...]

COVID’s Impact on Voter Registration: Raw Numbers & Registration Gap Analysis

June 26, 2020|

The pandemic will have had a profound impact on this year’s election. TargetSmart is committed to studying how the pandemic has impacted voters’ views on voting and we are keeping a close eye on how it is affecting the electorate more broadly. Earlier this year, we saw a significant voter registration surge compared to the same time in the 2016 cycle. As the pandemic [...]

COVID-19 and Elections in Georgia: Findings from the TargetSmart + Dynata National Voter Insights Study Georgia Oversample

June 11, 2020|

As part of a national study of public opinion on the public health and economic dimensions of the coronavirus crisis and its impact on voting and elections, TargetSmart and Dynata conducted a Georgia-specific oversample to measure voter sentiment as the state reopens its economy. Toplines, crosstabs, and a full statement on the poll’s methodology can be found by visiting insights.targetsmart.com. Georgia Voters Overwhelmingly Support [...]

COVID-19 and Elections Wave 2 — Findings from the TargetSmart + Dynata National Voter Insights Study

June 1, 2020|

Though concern about the coronavirus seems to both be abating slightly and becoming more polarized by partisanship in recent weeks, American voters are souring on President Trump’s handling of the crisis and coalescing around the idea that we will not be getting back to normal life any time soon. At the same time, despite Trump’s attempts to inject partisanship [...]

An Early Look at the Impact of the COVID-19 Pandemic on Voter Registration

April 30, 2020|

The COVID-19 pandemic has impacted every facet of American life. As we’ve all seen in recent weeks, the crisis is also having a profound effect on how elections are administered, and campaigns are run. While it will be some time until we have a full picture of how the crisis has shaped the electorate, an initial picture is emerging. [...]

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