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Youth Vote Delivers Democratic Victory in Virginia’s Governor Race
Following Donald Trump’s victory a year ago, last Tuesday’s elections in New York City, New Jersey, Virginia and dozens of other states served as the Democrats’ first major chance to make their opposition heard at the polls. It’s been well-reported (and understood) how in New York City, younger voters turned out en masse for Zohran Mamdani. But that’s only [...]
TargetSmart Announces Michael Muller as Senior Strategist
For Immediate Release July 23, 2025 Contact: Press@TargetSmart.com TargetSmart Announces Michael Muller as Senior Strategist Muller Brings Decades of Political Strategy and Legislative Leadership Experience to TargetSmart Washington, DC – Today, TargetSmart, the leading provider of political data for campaigns and advocacy organizations, announced Michael Muller as a new Senior Strategist. At TargetSmart, Michael will play a key role [...]
Tara Media, TargetSmart Announce Adnan Mohamed as Senior Director of Political Sales
For Immediate Release June 9, 2025 Contact: Press@TargetSmart.com Tara Media, TargetSmart Announce Adnan Mohamed as Senior Director of Political Sales Adnan Brings Extensive Campaign, Political Strategy Experience to TargetSmart’s Sales Team Washington, DC – Today, Tara Media, a full-service digital marketing agency that delivers data-driven campaigns across today’s most impactful channels, and TargetSmart, the leading provider of political data [...]
2024 Turnout: Surprises in Battleground Georgia
While the results of the election were not what many of us were hoping for, we knew all along that it was going to be a super close race and would come down to who turned out on Election Day. And now, with the full individual turnout data in from battleground Georgia (hat tip to their Election officials for [...]
The Case for Cautious Early Vote Analysis
By: Tom Bonier I’m a big believer in the value of early vote analysis. With tens of millions of votes being cast before Election Day, we have a very rich dataset from which to draw conclusions. Yet, early vote analysis is complicated. When we are seeking to gauge relative intensity of partisans, it’s not enough to look at which [...]
TargetSmart Launches 2024 Early Vote & Vote by Mail Dashboard
For Immediate Release October 15, 2024 Contact: Press@TargetSmart.com TargetSmart Launches 2024 Early Vote & Vote by Mail Dashboard Industry-Leading Tool Provides Insight Into Early Voting and Absentee Trends Leading Up to Election Day Washington, DC – Today, TargetSmart, the leading provider of political data for campaigns and advocacy organizations, unveiled the 2024 version of TargetEarly, an industry-leading tool that [...]
