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TargetSmart Launches Voter Registration Dashboard Ahead of Decisive ‘24 Election
WASHINGTON, D.C. - September 13, 2024 - Today, TargetSmart, the leading provider of political data for Democratic campaigns and advocacy organizations, is unveiling its proprietary, first-of-its kind Voter Registration Dashboard for the 2024 election that provides the most up-to-date voter registration data, trends, and insights at your fingertips. The Dashboard includes voter registration data from the 2020, 2022, and [...]
The Harris Effect: How a Harris – Walz Ticket has Changed Election’s Dynamics
Vice President Kamala Harris’ ascension to the top of the Democratic ticket on July 21st ignited new feelings of hope among Democrats as they seek to retain control of the White House and stave off a disastrous second Trump term. The energy has been palpable, as evidenced by packed rallies across the country and a tremendously successful convention in Chicago. [...]
TargetSmart Announces Partnership with New River Strategies
For Immediate Release June 6, 2024 Contact: Press@TargetSmart.com Industry-Leading TargetSmart Data Allows Politically-Focused Clients to Maximize First Party Data in New River Strategies' Bluebell People Data PaaS Washington, DC – TargetSmart, the leading provider of political data for campaigns and advocacy organizations, announced the launch of a strategic partnership with New River Strategies and its Bluebell software product, a [...]
TargetSmart Rolls Out Critical Tools and Models In The Lead Up To The 2024 Election
For Immediate Release May 8, 2024 Contact: Press@TargetSmart.com TargetSmart Releases Suite of Cutting Edge Tools That Will Help Elect More Democrats Washington, DC – Today, TargetSmart, the leading provider of political data for campaigns and advocacy organizations, announced the rollout of several new tools to be utilized in the months leading up to the 2024 election to help progressive [...]
A New Tool to Reach ‘Double Negative’ Voters
The upcoming presidential election will be very competitive and is likely to be determined by just thousands of votes across the battleground states. As such, the Biden and Trump campaigns are doubling down on efforts to win any votes that are up for grabs. One such pivotal segment of the U.S. electorate are double negative voters (also known as [...]
Shrinking Pool of Swing Voters? Data Tells a Different Story
In recent election cycles, there has been significant discussion surrounding the diminishing segment of the American electorate considered persuadable – voters whose decisions a well-executed presidential campaign could potentially sway. Is this group of voters steadily shrinking? Do the majority of voters solidify their preferences well in advance of casting their ballots? Now that President Biden is the presumptive [...]
