An Assessment of the AAPI Vote in the 2020 Presidential Election. As the last remaining votes of the 2020 general election are counted and the legal challenges continue, we’ve begun the work of digging through the available data to better understand what happened. This work will continue for the next several weeks, as states report the individual level history of [...]

TargetSmart Insights Tuesday, November 3, 2020 Throughout the early vote period, most states release regular data on who exactly has voted. When we pair that information with our national voter file, we can draw meaningful insights into the composition of the electorate as it comes together. South Carolina is a state that makes this type of analysis difficult. While the [...]

DATE: November 3, 2020 TO: Interested parties FROM: Ben Lazarus, TargetSmart Drew Linzer and Rachel Sinderbrand, Civiqs RE: Poll of Early Voters in Pennsylvania Shows Biden Besting Trump 79 to 19 percent TargetSmart and Civiqs are releasing the topline findings of a poll conducted among early voters in Pennsylvania from Sunday, November 1st through Monday November 2nd. In the survey [...]

1,455 days have passed since Election Day, 2016, meaning our countdown to the 2020 election has only hours remaining. Meanwhile, more than 94 million Americans have already recorded their votes in this historic election. It’s conceivable that the overall early vote will exceed 100 million votes, when all is said and done, more than doubling the historic high set in [...]

TargetSmart Insights Friday, October 30, 2020 Heading into the final home stretch we’ve added some additional functionality to our TargetEarly tool to help you analyze the historic early vote numbers. In 2016 we learned a lot about how to analyze early vote numbers. While the topline numbers may attract the most attention, to analyze the impact of early vote we [...]

TargetSmart Insights Tuesday, October 27, 2020 One week until election day and 60,000,000 voters have already cast a ballot in the 2020 general election, shattering records for early vote. Significantly, first-time voters are casting their ballot at a higher rate than ever. 4,193,175 early, first-time voters have already cast their ballot. A huge portion of these voters are young - almost 40% are [...]

TargetSmart Insights Sunday, October 25, 2020 With 9 days to go until November 3 more than 50,000,000 voters have cast ballots in the 2020 general election. This is a staggering, record-breaking turnout number. To compare, at this point in 2016, 22,896,414 votes had been cast. Below are a few takeaways. Texas Is In Play Turnout in Texas is huge. So [...]

TargetSmart Insights Thursday, October 22, 2020 By this point, we all know that turnout is huge. At this point more than 40,000,000 Americans have already cast ballots. At TargetSmart, we match each and every one of these voters back to our voter file and are able to do a granular analysis of who exactly has voted, looking at age, race, [...]